If you wanted to actually create real relationships with your customers, then you know that great products and good service don’t cut it anymore. Brand development has gone far beyond just visual elements to include emotional considerations and characteristics while considering the customer journey. This is critical information about your customers that they can relate […]
5 Brand Development Exercises to make you stand out Read More »
Marketing yourself is now everyone’s game with personal branding. But making that a purpose-driven representation of yourself can help you stay consistent and establish authority.
Discovering your personal brand purpose with simple questions Read More »
Think of any brand identity. It could be a personal or organizational brand. Your default thought is actually the brand image for that organization. It is actually how YOU perceive the brand. By its products, services, quality, and other intangible factors. As a result, organizations have dedicated considerable resources to building and developing a brand
How to define a clear brand identity? Read More »
A tried and tested way to develop marketing strategies and tactics based on external factors and internal capabilities.
How to do an effective marketing SWOT analysis? Read More »
Whether you know it or not, you are a brand. Whether you like it or not, it has the potential to change your life. So take control of the narrative and showcase who you are! You can do this with a personal brand. Before the digital era, a curriculum vitae or CV was the representation
What is an easy way to define a personal brand? Read More »
